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ASRock's Dance with Nvidia: Will the Green Team Join the Party?

In a conversation with Quasar Zone (via Videocardz), an ASRock representative was asked about the company's plans regarding Nvidia graphics cards. The...

Carrie Lambertsen

Feb 09, 2024

ASRock's Dance with Nvidia: Will the Green Team Join the Party?

In a conversation with Quasar Zone (via Videocardz), an ASRock representative was asked about the company's plans regarding Nvidia graphics cards. Their response was as follows:

"This is quite a challenging question. Companies like Asus, Gigabyte, and MSI have both Nvidia and AMD in their portfolios. These brands have been in the game longer than us. When they were founded, ATI and Nvidia were not the only players; there were also chipset manufacturers like Elsa and Voodoo. No one had a monopolistic position back then. However, over time, Nvidia's dominance in the market became overwhelming, leading to a world where the production of Nvidia VGA cards held significant influence. I believe there are complex reasons for this. From ASRock's perspective, as we currently produce AMD and Intel VGA cards, it seems challenging for us to immediately start manufacturing Nvidia VGA cards."

The keyword here is "immediately," leaving the door open for ASRock to potentially manufacture their own versions of the upcoming GeForce RTX 40 series graphics cards. Whether it's the budget-friendly RTX 4060 or the monstrously expensive yet high-performing RTX 4090, ASRock might just join the Nvidia party. Alternatively, ongoing discussions could be hinting at the production of ASRock RTX 50 series GPUs.

While the latter option seems more plausible, considering the age of the GeForce RTX 40 series as a whole, I can't help but be curious about the prospect of ASRock applying its OC Formula design sensibilities to the RTX 4080 Super. Imagine the fusion of ASRock's expertise and Nvidia's power—a match made in GPU heaven!

Taking a glance at the latest Steam Hardware Survey statistics, it's clear that Nvidia's dominance shows no signs of waning. In such a landscape, companies like ASRock would be wise to grab a slice of the GeForce pie, even amidst fierce competition. It's an opportunity to showcase their prowess and cater to the legions of gamers who look to Nvidia for the ultimate graphics card experience.

So, will ASRock ultimately take the plunge and join forces with Nvidia? Only time will tell. But one thing's for sure: the gaming community eagerly awaits the day when ASRock's distinctive touch graces the realm of Nvidia graphics cards. Until then, let the speculation and anticipation continue to fuel our imaginations. After all, in the world of GPUs, anything is possible.

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